Extended interview in on my forthcoming book, Conformity: The Power of Social Influences (with occasional reference to space aliens).
"One of the startling things that I learned doing the book is that the vast majority of things we believe, we have no reason to be confident of... We know a bunch of things where the only ground for knowledge is what other people think." —
Why Your Opinions Usually Aren’t Your Own (And How You Can Fix That). ’s new book “Conformity” explores the secret (and sometimes alarming) power of social influences.