I'll let sharper people continue to properly eviscerate Liquid Death, but one thing I will say is that aluminum cans seem like a smart way to go at the moment
Liquid Death’s founder explains his hardcore canned water startup
Liquid Death, the canned water startup, is raising $10 million to, uh, murder your thirst: Now’s a good time to re-read my interview with founder Mike for the big picture:
Let me guess, no one will give Pepsi half the shit they gave the interesting guy.
Great interview with the CEO of Liquid Death, the hardcore canned water that promises to murder your thirst
I was surprised to see such a strong reaction to 's funding announcement last week. So I got founder Mike Cessario on the phone to ask him about the backlash, why he started Liquid Death, and what he wants. Worth a peek