Social care has been complaining for years about its poor cousin status. What we need is a brand "refresh". Enter Matt Hancock...
If you were worried ⁦⁩ was going soft on the government in times of crisis by letting up on the work experience SoS for Health and the other thing then fear not! A fresh instalment of brilliance from his Fragrant Majesty.
And my only very slightly exaggerated account of the source material is here
“Even second-class citizens deserve a first-rate logo.” The magnificent , on uber-fragrant form